In the second installment of the Pat’s Pints podcast we talk branding, design, and labeling with Walt Keys, creative director and co-owner of Land Grant Brewing. We talk about how a beer goes from an idea to the finished, packaged product; get Walt’s take on rebranding campaigns at Great Lakes, Troegs and New Belgium (see images below); take a closer look at Land Grant’s Beard Crumbs Oatmeal Raisin Stout; sample new and aged versions of Great Lakes Blackout Stout. We finish with our top five lists of Ohio breweries who excel at branding.
One of us (Pat) had the not so bright idea to drink four additional Imperial Stouts (Oatmeal Raisin Yeti, Boris the Crusher, Vanilla and Coffee Bean Dark Apparition, and Bourbon Barrel Oubliette), and while all of the tasting and most of the inebriated rambling has been edited out, the effects of the alcohol become harder to hide as the podcast progresses.
Drink Local, Drink Often Events
- Homestead Brewing 3rd Anniversary – Saturday, Jan 16, 12-10 pm
- Beer 101 at Lineage Brewing – Sunday, Jan 17 at noon
- Wolf’s Ridge Dire Wolf Bottle Release – Saturday, Jan 23, at 10 am
- Sideswipe Brewing 2nd Anniversary – Saturday, Jan 23, 2-10 pm
- Zauber Taproom 2nd Anniversary – Saturday, Jan 23, 4-10 pm
- The Michigan Beer Film at Lineage Brewing – Tuesday, Jan 26 at 8 pm
- High Gravity Hullabaloo – Saturday, Feb 6, 6-10 pm
Beers Reviewed
- Beard Crumbs by Land Grant Brewing
- Blackout Stout (2015) by Great Lakes
- Blackout Stout (2013) by Great Lakes
Top 5 List
- Ohio breweries with the best branding
Related Content
- Land Grant Brewing – Good things come to those who wait
- Land Grant releases a trio of new beers
- Land Grant releases metal inspired saison serie
Great Lakes Old Labels
Great Lakes New Labels
Troegs Old and New Labels
New Belgium Old Labels
New Belgium New Labels
Pat's Pints 
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